In 1970, a young Steve Frykholm arrived at the legendary Herman Miller Furniture Company, where Charles and Ray Eames, Alexander Girard and George Nelson built their reputations and created the canon of modern furniture design. It wasn’t long before Steve began making waves of his own with a series of screen printed posters for the annual company picnic. Considered modern design classics, Steve's Picnic Posters are in the permanent collections of museums all over the world, including the Museum of Modern Art. The Picnic Posters offers a rare glimpse into Steve's meticulous archives unearthing sketches and stories over 40 years old, alongside a visit to reprint his first picnic poster from 1970. For more about Steve's posters check out: http://www.hermanmiller.com/why/herman-millers-poster-child.html Client: Herman Miller Produced and Directed by: Dress Code (www.dresscodeny.com) Producer: Tara Rose Stromberg Cinematography: Adam McDaid, Andre Andreev Editor: Dan Covert, Mike Cook Color: Andre Andreev Animation: Josh Parker, Emil Bang Lyngbo Music + Sound Design: You Too Can Woo Shot on: Red Scarlet Herman Miller Team Executive Creative Director: Ben Watson VP of Brand: Richard Elder Brand Manager: Kathy Keating Art Director: Everett Pelayo Writers: Amber Bravo, Clark Malcolm Program Manager: Gay Strobel